SPORTSWEAR: WHAT MATERIAL DO I CHOOSE?




The choice of sportswear involves paying particular attention to the material that makes them. The new technology now makes it possible for making a range of comfortable sportswear that can boost performance and comfort. The concept of safety also has started to gain its pace.

Technically smart textiles



Whether running, sailing or cycling, there is a suitable sportswear for every activity with highly innovative technical material. The new generation materials are able to fight against bad odors and regulate the body temperature extensively. Even the heat that the body produces during the intensive practice of a sport gets regulated efficiently. Other filters the ultra-violet rays, thus constituting a real protection during sporting activities which are practiced outside in scorching heat.

Chemistry Assisting Sports


Define London Sportswear

If there are highly technically efficient clothes to offer to fans of the sport, whether they are professionals or simply amateurs, it is thanks to chemistry itself. The race for performance is one of the main concepts in the design and type of clothes. Safety of the sportsman and his comfort too has become a pivot point in some clothing lineups.

A good sportsman in his clothes is able to produce more effort and he feels less drained while vigorous sporting. Similarly, the clothing must also be protected in case of fall or shock or wear and tear throughout the time. The technical materials make it possible to optimize the endurance of the sportswear clothing. Sports clothes are like a second skin to anyone in the field. So clothing should be optimized to best of the times.

The technical subjects to favor for sport  

Premium sports bra

With elastane in use, garment spreads greater compression and force to the body. Premium Sports Bra uses this material which results in an activation of blood flow to more of body parts, which has the effect of increasing muscle performance and stamina during the time when you need it the most. With this type of intelligent sportswear, the sportsman recovers more easily after a major workout. Elastane is also the so-called breathable material. It is a real ally during an intensive sports session.
Alala sports Bra
ALALA Sports Bra

The Coolmax is the newest technique. Alala Activewear uses Coolmax technology in their clothing. The material used is capable of drying in record time, keeping the athlete dry during the sweaty effort. Coolmax should always be preferred over nylon. The Lycra too is extremely comfortable while practicing a sport. It is very extensible and light which allows the athlete a great freedom of movement, whether in the aquatic environment or not.  Lycra is also used to make underwear because it provides good support. And to withstand chlorine, the Lycra extra life is unmatched in equipping swimmers.


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